On the blue corner: Jeff Bezos, the man behind Amazon and Blue Origin and on the red corner, we have Elon Musk, the Tesla and SpaceX Founder
The Feud: Elon Musk and Jeff Bezos were known as the Two Tech Titans for their enormous companies that were shaking the world. But what really shakes now? It’s the tension between these two. This wasn’t the case last 2004 when the two had dinner together and shared ideas on discovering everything. But it took a turn for years after that. These two have been raging and berating each other for the world to watch.
Amid the crisis, these two can’t get hold of each other and have been using twitter as the commodity to express their unwanted egos. And just recently, the CEO of Tesla tweeted, ‘Time to break up Amazon. Monopolies are wrong!” This was in response to the removal of his book entitled “Unreported Truths About COVID 19 and The Lockdown.” The removal of the book was undoubtedly frustrating for Musk.
Musk also added another tweet, “This is insane.” He then tagged Jeff Bezos. Amazon is among tech companies that are being scrutinized by federal regulators and lawmakers for the increasing size and scope of its business.
Bezos’ didn’t respond to the other party’s accusation; instead, an Amazon spokeswoman addressed the situation by clearing that the book was removed in error and being reinstated. She also answered through email that the author was notified of the issue and solution.
So, how did the feud start?
Both parties are in a race to make space travel possible and affordable. On one side, we have Elon Musk for SpaceX and Jeff Bezos for Blue Origin. These two Tech Titans have been notorious for setting a trend that not everyone can do, and which is why they are successful. But as each company expands and grows, so does the heat of the competition. Way back in 2004, they had dinner together and exchanged ideas. The two of them at that time had neither launched anything in space and even functioning rockets yet.
In 2013, the rivalry seemed to be transparent. The time for the historic launch of complex 39 and NASA is no longer using the launchpad. SpaceX then stepped up and opened its interest in using the unused launch pad. But later on that day, Blue Origin also raised its attention towards the launchpad. At this time, Bezos went too far when he filed a complaint to the Government suggesting to ban SpaceX from acquiring it.
Elon Musk then responded with a tweet, “phony, block tactic.” The feud made a considerable swing when SpaceX won a signing lease for the launchpad for 20 years.
Around 2014, Bezos had filed a patent for the technology to build reusable rockets. A strategy that could have earned him millions of dollars from competitors who aimed to use similar technology. But when Musk found out about it, he interfered.
By the end of 2015, SpaceX prevailed and altered the patent a bit. And this time, the feud became known through twitter. The Blue Origin launched and landed its suborbital rocket for the first time in November.
Jeff Bezos was glad on the launch and tweeted, “This is the rarest of beasts, a used rocket back on the ground.” Musk then interjected with congratulations but with unsolicited remarks saying, “It takes about 100 times more energy to do what we’re trying to do, which is launch a payload into space and bring a booster back, so great job, but we’re going to try this over here.”
SpaceX launched a month later in December that year.
By 2019, the confrontations are getting more controversial. At a private lecture in NYC, Bezos dismissed Musk’s goal to colonize Mars. He stated, “My friends who want to move to Mars? I say do me a favor: Go live on the top of Mount Everest for a year first and see if you like it because it’s a garden paradise compared to Mars.”
Shortly after hearing that, Musk went after Bezos for announcing Blue Origin’s plan to launch thousands of satellites into space for faster and better internet worldwide. This made a massive deal to Musk for announcing the idea, so he called Jeff Bezos, a copycat in front of everybody which would really start a feud.
He then tweeted about Blue Origin’s latest announcement to return to the moon on its “Blue Moon” lander.
The SpaceX founder couldn’t help himself as he chimed in with some childish humor by mocking Bezos with his terrible branding choice when you’re putting “blue” on a giant ball.
But at the end of the day, it doesn’t matter which of them is first to the moon or first to set up a colony beyond Earth, for their visions aren’t all that different. They are just both want to move humanity out into space. However, it still takes a mature man to deal with competitions and feud without coloring any giant balls.