Over the past five years, the sales of tablets have not grown as much. There are many reasons for this to happen. As the sizes of the screens of smartphones have been continuing in their growth, lesser consumers have felt that they would need a tablet like an iPad from Apple for the sake of owning a device that has a large display.
To put in an addition, most of the consumers do not really plan to upgrade their own tablets much often as they have been doing their handsets. Although, something has happened in this year that made tablets a really hot tech product yet again. The “something” that happened in this year has been known to be the global pandemic, COVID-19. This would be why an iPad produced by Apple would be a good choice.
As life after five dead years has been seen by the tablet market, Apple leads the way
Having everybody now working from home, many have opted into purchasing a brand new tablet for their own jobs. Since children had to be forced into attending school at home due to COVID-19, tablets have shown themselves to be what most students could use for learning from a distance.
During the hours whenever children had been searching for something for the occupation within their minds, many of the parents have turned towards tablets for the filling of that void.
According to the sources of phonearena, Apple has become the top vendor of tablets during the third quarter of this year, which ran from the month of July all the way through September. Within that period, the company actually led by 34.4% at the global tablet market which has been compared to 33.2% of the very same quarter of last year.
Samsung has a share of 20.4% in the previous quarter which made it the second. Samsung has been followed by Huawei, having 11.5%; Amazon, having 11.3%; and Lenovo, having 9.1%.
Victoria Li, a Canalys analyst, has stated that tablets are actually one of the most perfect devices to be used during these times.
She stated, “Tablets have definitely resurrected since they deliver perfection in the balance of mobility and also the computing power it holds within a wide range of price points during crucial times like this.”
“Tablets have risen to become a natural choice for most of the people who use PCs for the first time but would rather choose something not so complicated and more budget-friendly to be working with.”
She added, “Another factor that contributes to this would be the role these tablets play in an accelerated pace of its digital transformation that even the big and small companies have been undertaking. Tablets that are connected allow some businesses for their deployment of endpoints at the crucial stages for their customers and some salesforce journeys, by the means to help some of the businesses into riding the storm. Tablets would have found themselves at the core of every single digital transformation that will be moving forward.”
During the fourth financial quarter of Apple (which is indicated to be the third quarter in the calendar), they sold iPads worth $6.7 billion which has topped the predictions of the analyst for a sales of $6.14 billion. The quarter right now might do well after the released part of new tablets within the previous month.
The 8th-gen iPad became the latest basic version of the slate of the company. However, this model may far out be outclassed by the 4th-gen iPad Air which the buyers of tablets should buy instead of the recent version of the iPad Pro. That would be due to the new iPad Air being powered by a 5nm A14 Bionic chip which is used in the series lineup of iPhone 12.
Additionally, the Touch ID sensor was moved inside the power button, which allows the reduction of the size of the bezels that don’t use face identification. The 4th-gen iPad Air is currently available with a storage of 64GB or 256GB as the 8th-gen iPad could be purchased with a storage of 32GB or 128GB.
According to Ming-Chi Kuo, a TF International analyst, who knows what awaits from Apple by the date of 2023, three different models of iPad will be seen hitting the market by next year. Kuo
Has expected that the 7.9-inch iPad mini, 10.2-inch iPad, and 12.9-inch iPad Pro will be released.
The iPad Pro will be released by next year in its fourth quarter and become the very first in using a backlight display that is mini-LED. The LG Display will source Apple with the latter. The screen will be delivering brighter and sharper images and efficient in power in comparison to Apple’s currently used displays.
While iPhones have been getting most attention, Apple has been working on improving their iPad lineup while the tablet market has been resurrecting.