Microsoft Bing and Google are two of the most well-known internet browsers in the world. Though, the latter may have huge edge compared to the first one.
One thing that probably gives edge to the browser is its global competitiveness. Unfortunately, in Australia, the tech giant doesn’t ring a good tune for the country’s government.
In fact, Google even warned Australian government that they will pull-out their services from the country. While the two parties debate, Microsoft Bing steps up its actions.
Google to be replaced by Bing?
On Monday, Feb. 1, Australia’s communication minister revealed that Microsoft CEO Satya Nadella had personally talked to the country’s Prime Minister regarding an important issue.
In the report, Nadella said that their company is willing to expand business in Australia, especially since Bing is rarely used in the country.
“The Microsoft CEO reached out to the prime minister and proposed a meeting, accompanied by senior executives, I was able to join that meeting, and we had a very informative discussion about Microsoft’s interest in the Australian market. At the moment they have a small market share in search, but they’re interested in expanding that, they’re interested in developing the presence of Bing here,” said him.
Even PM Scott Morrison confirmed the said meeting and was impressed with how the Microsoft CEO presented its plans, if approved to be the replacement of Google in the country.
“I can tell you, Microsoft’s pretty confident, when I spoke to Satya,” Morrison told reporters in Canberra, without giving further detail of the conversation.
“We just want the rules in the digital world to be the same that exist in the real world, in the physical world,” Morrison added.
Will Microsoft Bing step up to challenge?
Microsoft has not yet given specific details about the meeting. However, the company confirmed that there had been a presentation shown to the PM and other executives.
“We recognize the importance of a vibrant media sector and public interest journalism in a democracy and we recognize the challenges the media sector has faced over many years through changing business models and consumer preferences,” the Microsoft spokeswoman said.
Why Google plans to leave Australia?
Over the past weeks, the government of Australia and Google have been tugging wars over the issue of requiring Google to pay online content.
As explained in a report from TechVisibility, Australia wants the tech giant to pay news publishers whenever posting their content online.
Obviously, Google refuses to do so. Then, it warned Australian government that they will withdraw their services from the country, once the said law is enacted.
Interestingly, PM Morrison showed that he didn’t care about the ‘threats’ of Google. He even insisted that the law will be passed, and Google will not have other options but to follow the law.
He was even quoted saying that this is already ‘inevitable.’
So far, Google has not yet released any comments about the issue.