Social media giant Facebook has officially re-friended the government of Australia, reported on Tuesday, Feb. 25.
What does this mean?
Facebook vs. Australia: Who won?
After a couple of headlines went trending in relation with the Facebook versus Australia fight, the former company officially wave its white flag and surrender the fight.
On Tuesday, Feb. 25, BBC reported that Facebook has now come up with a decision to stay as friends with Australia, by allowing their Australian users to gain their news content access, using the platform.
Australian Treasurer Josh Frydenberg said Facebook Chief Mark Zuckerberg personally talked with them to fix the dilemma between the two parties.
“Facebook has re-friended Australia,” he told reporters in Canberra on Tuesday.
Zuckerberg and Frydenberg accepted both parties’ amendments. Facebook CEO told the official that the news ban will be removed “in the coming days.” Though, the exact date is not yet confirmed on the report.
What the amendments entail?
The new amendments of the proposal could include “the government may not apply the code to Facebook if it can demonstrate a “significant contribution” to local journalism.”
Also, include a two-month mediation period before government-enforced arbitration kicks in.
Australia has also agreed for Facebook to still have its authority on which news to feature, as long as it will be fair and just.
“Going forward, the government has clarified we will retain the ability to decide if news appears on Facebook so that we won’t automatically be subject to forced negotiation,” said Campbell Brown, vice president of global news partnerships at Facebook.
“We have come to an agreement that will allow us to support the publishers we choose to, including small and local publishers.
The Facebook vs. Australia vs. Google fight
As we can recall, Facebook and Google were recently warned by the government of Australia over a possible law, requiring them to pay news publishers for the content that they’re producing online.
This means, money and revenues could be an issue once it’s implemented in the country.
Of course, both tech companies refuse to let this happen. Both of them also warned the government that they will pull out their services on Australians, if the law is passed and fully implemented.
Australia officials immediately answered back saying, “we don’t respond to threats.”
“It seems that digital giants did themselves a big disservice last week when they very openly and publicly threatened the Australian public with pulling out of Australia effectively with search if the legislation proceeds as it currently stands,” said Australia’s Treasurer Josh Frydenberg.
What about Google?
Though Facebook already almost caved in to what Australia wants, Google, on the other hand, seemed not to be giving statements about the issue.
However, in different reports, Google was found partnering with Australian local companies like Nine Entertainment, Seven West Media and Rupert Murdoch’s News Corporation.
For now, it’s too early to say they’ve also surrendered the fight.
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