Google has just announced a new range of different programs and grants that are reportedly worth $25 million on Monday in order to fund works on other nonprofits and other social enterprises that are reportedly committed towards women empowerment.
According to an article by TechCrunch, Google.org’s brand new Impact Challenge, which was just unveiled during the International Women’s Day, is actually aimed at addressing the existing systematic barriers and other inequalities so that other women will be able to access economic equality, financial opportunities, and for them to be able to pursue entrepreneurism. This was according to the statement of Sundar Pichai during a recent virtual event.
Increasing the amount of women using internet
Jacquelin Fuller, the reported president of Google.org said at an event that whatever the teams need, they will be going alongside with them and also help them carry out their very own vision. The company also noted that it will be accepting applications coming from different teams worldwide up until the 9th of April.
Fuller then announced that they are also willing to invest another million in order to help the underserved women of India. Despite India being the whole world’s second largest internet market, women in general actually make up a very small percentage of the total online users throughout the country.
Google helps India
Some time five years ago, Google had launched a problem that they called Internet Saathi in order to bring internet literacy directly towards women in the rural parts of India. The company also noted that the program, for which they collaborated along with the Indian conglomerate Tata, was able to significantly help improve women’s participation over the Indian internet.
It was reported that four out of 10 internet users within the rural areas of India are actually women. This was according to Google that noted that this was up from one in 10 back in 2015. The company was also citing its own research noting that the Internet Saathi program also benefited over 30 million women over in India.
This is also now concluding that the main program will focus on some other efforts in order to continue the mission. The head of Google India, Sanjay Gupta, at a recent event, noted that the program actually created some sort of cascading effect.
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