Promote your content by reaching more users on Instagram.
Instagram is considered the most famous platform for start-ups. Content creators and small businesses are using this social media giant to promote their products and services. With its extensive scope, over one billion users, many people can utilize the space as an advertisement. However, despite this vast audience, they fail to attract their target audience.
Besides buying active Instagram followers, there is a sea of options on how to gain many Instagram followers. In this article, five methods on how to gain more followers on Instagram will be listed. These ways will transform your traditional methods and improve your social marketing strategy.
Post Creative and High-Quality Photos
Instagram is an online scrapbook. It is a medium where users post content that satisfies the viewers’ eyes (re: feed goals). In fact, research recorded that 93% of customers on Instagram focus on the visual appearance of the brand’s feed.
Posting high-quality content in this visual medium social media giant must be a content creator and start-up. Post photos and videos that will confidently stand out. To do this, upload well-photographed photos and HD animations and visual cues to increase audience interaction. Also, it is advisable to set a branding and specific color scheme to be original, unique, and remembered.
Along with well-photographed images and videos, attach hashtags in them. Brainstorm one creative and catchy hashtag to include in every upload. Construct a short but striking slogan or one word that represents the product. Also, make the captions as engaging as possible. This way, the brand will stick in the followers’ minds.
Hashtags are an excellent way to maintain status and increase brand awareness. Additionally, it compiles all the posts with that hashtag, allowing brands and customers to monitor the progress and the overview of what is being sold or promoted. Hence, visibility and publicity are indeed ensured.
Post during peak hours
This strategy is not a well-known one, but it works effectively. Content creators should be analytical. Know your time zone, as well as the target audience’s. To add, study the statistics of the account and determine the time when most followers are active. Brands can try scheduled posting in case the time is hard to catch up. It will also increase productivity instead of waiting for peak hours. With many active followers during the time of upload, it will reach more people, even those who are not followers.
Make your account verified
A verified account implies credibility. On Instagram, verified accounts have a blue checkmark on their names. This blue stamp confirms the authenticity of the profile and the user. When accounts are verified, the audience’s trust increases because they know that the account is legitimate, not a scam or a bogus account.
Consider Instagram ads plan
If the four steps above still do not work, maybe it is time to consider an Instagram ads plan. Campaigns are an excellent choice to increase the number of followers quickly. It is the best way to become visible. However, it might cost some money.
Instagram is one of the social media giants focusing on visuals. The steps mentioned above will increase your visibility and reachability to effectively promote your content. Download Instagram on Android and Apple.