Apple announced last month that it is expanding its services to a paid subscription service of podcasts this coming May. However, an update from Apple seems to postpone that original plan to June. Creators and users have to wait for its official announcement as to its availability.
Podcasts have been prominent nowadays in various sites and platforms. It has been a convenient way of people being entertained and updated with various topics. And Apple makes sure that they do have something to offer. But in an email first reported by 9to5Mac, Apple announced that it is delaying the launch to the month of June explaining that they are still working on making it the best experience for creators and listeners. This tech giant also promised improvements to the app for your best experience.
Why The Delay?
The news about this additional service was announced way back April 20. And Apple is making it happen to give a way for content creators to charge listeners for content. They get to set their prices and features included in the subscription. Also, listeners can subscribe with ad-free listening and exclusive episodes. As a way to attract subscribers, creators also have an option to provide free trials and sample episodes.
As posted by Yahoo, here is a part of the email sent to podcasters as an announcement to the delay:
To ensure we are delivering the best experience for creators and listeners, Apple Podcasts Subscriptions and channels will now launch in June. We will communicate further updates on availability, and best practices to help you prepare your subscriptions and channels, through this newsletter.”Apple
This gives an impression that Apple is still working on a few things before services become available. There may be some features to be added or the platform is just not ready yet. Though, there is no statement as to a more detailed reason behind the delay.
Popularity of Podcasts
With the current situation, you are forced to stay inside your homes and accomplish tasks without going outside. And with that, people are looking for ways to become informed and entertained at the same time. And podcasts are one of those platforms that gained attention drastically since the start of pandemic.
As also reported by TechVisibility, 41 percent of Americans ages 12 and above had listened to a podcast in the previous month. It’s popularity is consistently increasing as well as weekly listeners tend to increase as well from 2019 to now.
One of the few reasons why it has been in demand is the convenience it brings to users. As mentioned, even at home, we are still expected to accomplish work or school tasks. Therefore, having the convenience of doing those things while listening to a podcast is quite a delight for its users.
Additionally, podcasts are a great source of information and entertainment for its users. You may be a student, you can check out this list of podcasts for you. Or maybe an entrepreneur who needs tips, the options are endless. Or you are just interested in anything, there is definitely a podcast for you.
If you are waiting so long for this service to be available, just be patient. And don’t forget to check our site regularly for further updates and announcements about this.